Indie art-rock freak Ty Segall could have been the persona Gowan was referring to when he sang “You’re a Strange Animal, I’ve got to follow” in 1985 (click here if you really have to). Segall wasn’t even born then (he’s 29) but the suit fits the man today. Musically and visually, he’s like a modern Marc Bolan, using makeup and paillettes, mixed with 90s genre mixers à la Beck.

His music on his new album “Emotional Mugger”, already his 8th in his 8 year-career in music, is a blend of art-pop, joke-rock and fuzzy funk pop in which he really sings like feu T. Rex’s front man (Squealer) using the same sort of distorted guitars and funky beats Beck referred to in his early albums (Emotional Mugger / Leopard Priestess). The results is sometimes very catchy, like the almost 60s pop Diversion, and other times, very cahotic (Baby Big Man (I Want a Mommy)).

 

The guy can definitively create cool riffs and an overall interesting sonic piece (Breakfast Eggs), even though Segall is always kind of goofing around. Mandy Cream is a very cool moment blending a groovy beat, fuzzy guitars and simple melody. Is the guy a joker or the real thing? You kind of never know if he targets The Residents’ style or Mac DeMarco’s. Ty Segall is right in the middle.

“Emotional Mugger” is an interesting album. Each song has its own craziness and unique angle. Yes, the listener needs to be in the right mood to enjoy Ty Segall’s delirium but once diving into that Kool-Aid pool, one can really have a great time being mugged emotionally.

The album was announced through a VHS cassette sent to Pitchfork magazine, on which a video of Segall and his band wearing baby masks playing a live version of a song could be seen. Segall had also set up a 1-800 hot line number!

ty segall emotional mugger

TY SEGALL
Emotional Mugger
(Drag City Records, 2016)

-Genre: art-pop joke rock
-In the same spirit of early Beck, with heavy T. Rex influence, Kurt Vile

Follow the artist via his Facebook page
Listen to videos on the artist’s website

Buy the album here.

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About The Author

Nicolas Pelletier

Mélomane invétéré et rédacteur agréé, Nicolas pratique la critique en mode olympique: il parle de tout, tout le temps, depuis 1991. Il a publié 6 000 critiques de disques et concerts dont 1100 chez emoragei magazine et 600 sur enMusique.ca, dont il a également été le rédacteur-en-chef de 2009 à 2014. Il publie “Les perles rares et grands crus de la musique” en 2013, et devient stratège numérique des radios de Bell Média en 2015, participant au lancement de la marque iHeartRadio au Canada en 2016.